TURN+
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TURN+, Rechargeable and portable designed by Nao Tamura for Ambientec ©︎Danielkaihirao
AMBIENTEC’S NOMADIC LAMPS: GEMS OF DESIGN AND OPTICAL SCIENCE
Japanese design brand presents TURN+, a contemporary portable lamp by Nao Tamura, and announces launch of their new logo.
Milano, marzo 2021 - Japanese light design brand Ambientec creates sophisticated portable lamps that blend a jeweler’s craftsmanship with the rigor of optical science. Nomadic objects that travel to us from the future and speak to memories of the past. Essential, poetic forms meet advanced and ultra-reliable technology for a new conception of the accent lamp as a work of functional art, something to build a personal and sentimental relationship with. Something to carry with you from room to room in any situation. And now a proud new addition to the collection comes in the form of TURN+, a contemporary lamp designed by Nao Tamura.
Along with the launch of TURN+, Ambientec is also unveiling their redesigned logo, the work of graphic designer Edward Leida, who explains: “The new graphics emphasize the harmonious balance between the concepts of environment and technology, offering a unified vision of the company’s identity, values, and background.” Ambientec, founded by Yoshinori Kuno, builds on extensive experience in the field of professional lighting for underwater photography, designed to illuminate the darkest depths of the ocean. Now Ambientec brings that know-how into the world of design thanks to the visionary spirit of the company’s founder. Their innovative lamps are wireless, waterproof and integrated with exclusive LED technology, and ideal for any home. “We explore the relationship between people and light, to create new atmospheres for every setting through technological means and by designing lamps that last a lifetime,” states Yoshinori Kuno, CEO of Ambientec.
Ambientec_TURN+_black aluminum ©︎Hiroshi Iwasaki
That vision is fully reflected in the TURN+ project. A synthesis of high-tech lighting, carefully detailed artisanal craftsmanship, fine materials, and evocative designs.
Nao Tamura, who previously designed the portable work and desk lamp TURN for Ambientec, was inspired by natural light and the gentle, familiar lines of classic lanterns in designing TURN+.
Thanks to the integrated touch sensor and two types of LED segments, a simple gesture is all it takes to adjust the light to one of four different gradations. It ranges from an intimate, candle-like glow to create a meditative atmosphere, to a more intense light ideal for gatherings and celebrations, to a restful light perfect for reading by.
The exterior is made in aluminum, brass or stainless steel, all extremely durable metals. Another unique feature of TURN+ is the choice of solid glass for its diffuser. Carved, honed and polished to perfection, this material brings greater depth to the light by guaranteeing natural refraction, difficult to achieve with LED technology alone.
Rechargeable and portable, TURN+ provides up to 500 hours of light. It is also waterproof, meaning it can be used outdoors, on balconies, and in gardens.
explains designer Nao Tamura.
Ambientec_TURN_series_stainless steel ©︎Hiroshi Iwasaki
Ambientec_TURN_series_brass©︎Hiroshi Iwasaki
Ambientec_TURN_series_stainless steel ©︎danielkaihirao
Ambientec_TURN_series_brass ©︎danielkaihirao
Ambientec_TURN_series_black aluminum ©︎danielkaihirao
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Novità Italia: Barbara Musso barbara@novitaitalia.com
