The major factor behind its global success, underpinned by a network of 80 monobrand showrooms and 750 dealers in 85 countries, is its quality, inherent in the company DNA and played out in innovation, stylistic research and technology. When it comes to materials, the focus is on reliability and durability, and so only class EPF-S E0.5 wood particleboard panels are used, with minimal formaldehyde content and release; certified paints devoid of heavy metals and Class I or II solvents; tempered safety glass (up to 5 times stronger than normal glass) and hardwearing, scratch, heat and water-resistant high pressure laminate kitchen countertops. The mechanical components, such as the drawer runners for example, are put through 100,000 opening and closure cycles, while the door hinges are tested 200,000 times, equivalent to a door being opened eight times a day, every day, for … 68 years!
The onus on quality also shines through the importance given to respecting other people, both singly and collectively. Conscious of its social duties, the company has adopted an environmentally friendly policy to encourage real sustainable development, drawing up a document on environmental policy published on its website – in which it states that one of its objectives is to contribute “to the growth of the environmental awareness of customers, suppliers and other interested parties through an activity which, whilst supplying high-quality products, also involves all relevant actors in an information programme concerning the environmental concerns involved.” Much attention has therefore been paid to the use of low environmental impact materials from certified FSC (Forest Stewardship Council) suppliers; glue-free packaging, making it easier to take apart, reclaim and recycle; banning the use of timber from protected exotic forests; recovering manufacturing waste for energy purposes, ensuring that less refuse goes into circulation and that fuel oil consumption is cut; using printer paper exclusively from certified forests, and building the 765-panel solar plant at the Poliform Lab, a generator of ideas and trend observatory.