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Poltrona Frau

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Poltrona Frau

The story of an Italian brand that has grown all over the world.
Since 1912, Poltrona Frau has been a beautiful blend of heritage, elegant creativity and craftsmanship.

Poltrona Frau

Archibald Armchair - Poltrona Frau Residential Division

Poltrona Frau - Cathay Pacific Lounge

Solus Chair - Cathay Pacific Lounge Hong Kong - Poltrona Frau Custom Interiors

Poltrona Frau

Walt Disney Concert Hall - California Los Angeles - Poltrona Frau Custom Interiors

Poltrona Frau - Interior in Motion

First & Business Class - Singapore Airlines A380 - Poltrona Frau Interiors in Motion

Poltrona Frau - Interior in Motion

Pershing P9X - Ferretti Yachts - Poltrona Frau Interiors in Motion

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Boundless Living
2021 Outdoor Collections

At Milano Design Week 2021, Poltrona Frau presents Boundless Living 2021 Outdoor Collections, the first outdoor collections that feature a wide range of designed for boundless living between indoors and outdoors, different functions and with the use of a wide range of furnishing options.
The Poltrona Frau “boundless” vision is expressed in a consistent yet extremely versatile range, designed by Roberto Lazzeroni, Ludovica + Roberto Palomba and Kensaku Oshiro, to enrich atmospheres and lifestyles.
The new Outdoor Collections are made for a life without borders where outdoor living is an extension of our everyday environment, and where the boundary between indoors and outdoors is increasingly blurred.

The range can define any outdoor setting, from more typical open-air or poolside spaces to the decks of yachts and ships, outdoor spas and wellness centres, campus and universities, or more confined areas such as rooftops, balconies, terraces and winter gardens, which we all yearn to inhabit.

The Solaria collection, designed by Ludovica + Roberto Palomba, develops the lounge area in greater detail; The Secret Garden, designed by Roberto Lazzeroni, explores the theme of dining, the lounge dining area and the relaxation area; while Sparkler, designed by Kensaku Oshiro, provides ambient lighting. All of them express the potential for versatile use that goes beyond, without distorting, traditional types of furniture, playing with volumes and exact proportions that evoke, above all, the idea of comfort.

The wide choice of upholstery fabrics, including a selection thanks to the Poltrona Frau wears Loro Piana Interiors collaboration, is available in four colour families. Designed to blend in well, thanks to cross-referencing and overlapping features, both with the materials and furnishing colours as well as with the other accessories - side tables, decorative cushions, rugs and baskets.

Explore the inspiration, features and exclusive content on the dedicated interactive digital platform here.

The 2021 Take Your Time Collection
Feel the difference

The 2021 Poltrona Frau collection “Take Your Time” focuses on these three senses to define a better quality of living, granting us the pleasure of enjoying life to the fullest and taking all the time needed to appreciate every last detail.

The pandemic has forced us to change many of our habits but has also been a chance to embrace new routines and lifestyles.
Many of these were already firmly in Poltrona Frau’s thoughts: the versatility of spaces and furnishings to meet our new personal and professional needs; multisensory pleasure as opposed to purely aesthetic pleasure; and the desire to use our time differently, in a more informed, hands-on, and active way. Making the most of this ‘downtime’, giving it a sense - and a sensory dimension - is the core theme of the new Poltrona Frau collection.
Take Your Time. Feel the difference.” Is almost an ode to tranquillity or, should we say, understanding.

Explore here our 2021 Take Your Time Collection through an interactive journey.

Poltrona Frau offers a complete home décor system expressing their philosophy of living

A place that resembles us, that communicates our personal taste, that enhances our personality giving us maximum comfort. This is why a Poltrona Frau home has always a unique and unmistakable atmosphere: its owner’s style. The history of a company, so rich in personal experiences, encounters, professional skills and inspiration, that make it one of a kind.
A story that is completed and emerges in the varied Italian panorama of the manufacturing and creative industry.

Poltrona Frau

Linea A - Bob - Poltrona Frau, Côte d'Azur France

Poltrona Frau

Kennedee - Daisy - Ming's Heart - Poltrona Frau, Alentejo Portugal 

Poltrona Frau

GranTorino - Chester One footrest - Poltrona Frau, Brno Česká republika

Poltrona Frau

Massimosistema - Dezza - Poltrona Frau, Milan

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Poltrona Frau History

The heritage of the entrepreneurial genius of Renzo Frau has been preserved and handed down through time, reviving it each time with new challenges, new people and new markets.
The deep knowledge of their own roots, together with a great capacity of interpreting the outer world is what has made Poltrona Frau such a different brand.
A brand that has left a longlasting trace in the world and culture of interior design.

Poltrona Frau Manifesto

OUR VISION - Be globally recognized as the undisputed excellence in crafting leather upholstered objects for homes, public spaces and travel environments.

OUR MISSION - We create understated and elegant objects inspired by tradition and projected into the future to off er living solutions and guarantee the emotional and aspirational needs of a refi ned and sophisticated international clientelea. 

OUR POSITIONING - We look at international markets positioning ourselves as a high-end aspirational Brand. We stand out and we are acknowledged for our excellent handcraft, for the high quality of our materials, for our aesthetic sensibility and comfort and for the reliability of our services.

OUR OFFERING - Through a constant innovation of tradition, we design and produce high-end sofas and armchairs, beds, storage units, cabinets, chairs, tables, furnishing accessories, directional systems, off ering tastefully furnished environments that refl ect the personality of those that use them. At home, at work, during leisure time, when travelling. Our evolution over time, designing and creating products with a classical decorative or international contemporary taste, has made it possible to develop a distinctive lifestyle concept.

Poltrona Frau

Let it Be - Ren - Poltrona Frau, Venice

Poltrona Frau

Come Together - Arabesque - Poltrona Frau, London 

Poltrona Frau

Isadora - Othello - Xi - Poltrona Frau, Florence

Poltrona Frau

GranTorino - Chester One footrest - Poltrona Frau, Brno Česká republika

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We use the most advanced technology of the world: our hands

There is something that no automatic sewing machine, no computer, no precision laser can ever perform: the intelligence of our hands. Our artisans are real artists.
They can cut, fold, fill and sew. Of course, many manufacturing processes are performed with the most advanced equipment and the most sophisticated technologies, but the final result is literally in their hands, which remain our most valuable resource.

Poltrona Frau: a sustainable future constructed in the present

Poltrona Frau has always drawn inspiration from a number of key values that shape its research, choice of raw materials and industrial processes. An ethical outlook which has guided the company on its sustainability path since the outset and which can be seen in its research and production processes as well as in its business organisation.

Poltrona Frau products are designed to last and made with natural materials. 
A choice which, together with the ‘timeless’ design of the furniture and the craftsmanship that goes into its products, combats throwaway culture and embraces the idea of durability, in itself comparable to sustainability.

Sustainability of raw materials.
It is no secret that leather is the main material used by Poltrona Frau. A natural material which, according to a recent study by independent research body FILK Freiberg Institute, is also sustainable and renewable. In fact, Poltrona Frau only uses leather deriving from food industry waste (which would otherwise be disposed of).

Introduction of the circular approach. 
as well as creating products that are durable Poltrona Frau is also committed to ensuring that they can be disassembled and recycled at the end of their lives.

The Poltrona Frau headquarters in Tolentino is fitted with an efficient solar photovoltaic system with reduced environmental impact. It has also launched a Zero Waste project to optimise all production processes through to packaging and shipping.

Poltrona Frau
Poltrona Frau
Poltrona Frau
Poltrona Frau
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Poltrona Frau Experience

Virtual Tour_2021
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